TOC: J Services Mar
Introduction
Journal of Services Marketing, 23(3)
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Journal of Services Marketing
Relevant ARCategory: Marketing Journals |
Satisfaction in technology-enabled service encounters
–Suzanne C. Makarem, Susan M. Mudambi, Jeffrey S. Podoshen [Publisher] [Google Scholar]
Pre-purchase decision-making for a complex service: retirement planning
–Catherine Rickwood, Lesley White [Publisher] [Google Scholar]
Information transparency and digital privacy protection: are they mutually exclusive in the provision of e-services?
–Humphry Hung, Y.H. Wong [Publisher] [Google Scholar]
Service-to-service marketing: relationships between law firms and hospitals
–Paul Sergius Koku [Publisher] [Google Scholar]
B2B services: linking service loyalty and brand equity
–Papassapa Rauyruen, Kenneth E. Miller, Markus Groth [Publisher] [Google Scholar]
Does “true” personal or service loyalty last? A longitudinal study
–Liliana L. Bove, Lester W. Johnson [Publisher] [Google Scholar]
Service performance and procedural justice: the mediating roles of family life cycle and culture
–William Nance, Darin White [Publisher] [Google Scholar]