ARC: Connections: ELMAR: TOC areas: strategy: journals

Journal of Strategic Marketing  Relevant ARCategory: Marketing Journals

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Editorial
–Nigel F. Piercy; Carolyn Strong [Publisher]

Knowledge management orientation, market orientation, and firm performance: an integration and empirical examination
–Catherine L. Wang; G. Tomas M. Hult; David J. Ketchen Jr; Pervaiz K. Ahmed [Publisher] [Google Scholar]

Marketing strategies supporting national plans: contributions of universities
–Anuwat Srikaew; Steve Baron [Publisher] [Google Scholar]

Extending the marketing myopia concept to promote strategic agility
–Kevin Johnston [Publisher] [Google Scholar]

Service worker customer orientation, organisation/job fit and perceived organisational support
–Mark Anthony Farrell; Edward Oczkowski [Publisher] [Google Scholar]

An exploratory case study analysis of contemporary marketing practices
–Roger Palmer; Hugh Wilson [Publisher] [Google Scholar]

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