TOC: Corporate Reputation Rev


Corporate Reputation Review, 12(1)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: promotion: journals

Corporate Reputation Review 

Relevant ARCategory: Marketing Journals 

The Role of Corporate Communications in Developing a Corporate Brand Image and Reputation in Mauritius
Bharati Bina Hawabhay, Russell Abratt and Mark Peters [Publisher] [Google Scholar]

Building Intangible Resources: The Stickiness of Reputation
Siah Hwee Ang and Ana-Maria Wight [Publisher] [Google Scholar]

The Effects of Charity Reputation on Charitable Giving
May-May Meijer [Publisher] [Google Scholar]

Using Feng Shui to Create a Positive Corporate Reputation
William Li Chang [Publisher] [Google Scholar]

Guilty by Association: Image ‘Spill-over’ in Corporate Co-branding
Abel Tasiyana Kahuni, Jennifer Rowley and Arnaz Binsardi [Publisher] [Google Scholar]

Defying a Reputational Crisis – Cadbury’s Salmonella Scare: Why are Customers Willing to Forgive and Forget?
Conor Carroll [Publisher] [Google Scholar]