TOC: J Con Behaviour


Journal of Consumer Behaviour, 8(2/3)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: cb: journals

Journal of Consumer Behaviour 

Relevant ARCategory: Marketing Journals 

The meaning of style? Style reflexivity among Danish high school youths
Dannie Kjeldgaard [Publisher] [Google Scholar]

The importance of brands in the lunch-box choices of low-income British school children
Stuart Roper, Caroline La Niece [Publisher] [Google Scholar]

Consumer advisors revisited: What drives those with market mavenism and opinion leadership tendencies and why?
Nicola E. Stokburger-Sauer, Wayne D. Hoyer [Publisher] [Google Scholar]

Impulsive donation decisions during online browsing of charity websites
Roger Bennett [Publisher] [Google Scholar]

Exploring memory for product names advertised with humour
Jochim Hansen, Madelijn Strick, Rick B. van Baaren, Mirjam Hooghuis, Daniël H. J. Wigboldus [Publisher] [Google Scholar]