TOC: J Con Mar
Introduction
Journal of Consumer Marketing, 26(1)
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Journal of Consumer Marketing
Relevant ARCategory: Marketing Journals |
Marketing medical implants: new challenges and concerns
–Michael Mackert, Tracie Harrison [Publisher] [Google Scholar]
Communicating healthy eating to adolescents
–Kara Chan, Gerard Prendergast, Alice Grønhøj, Tino Bech-Larsen [Publisher] [Google Scholar]
Devil wears (counterfeit) Prada: a study of antecedents and outcomes of attitudes towards counterfeits of luxury brands
–Ian Phau, Min Teah [Publisher] [Google Scholar]
Two dimensions of attribute importance
–Russell Smith, Brant Deppa [Publisher] [Google Scholar]
Increasing elder consumer interactions with information technology
–Michelle Hough, Andrzej Kobylanski [Publisher] [Google Scholar]
Shopping for loyalty: an executive’s wish list
–Bruce Kerr [Publisher] [Google Scholar] •