TOC: J Mar Man


Journal of Marketing Management, 24(9)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: management: journals

Journal of Marketing Management 

Relevant ARCategory: Marketing Journals 

Editorial: Academy of Marketing Conference 2008 Reflective Marketing in a Material World
Donaldson, Bill; Turnbull, Andrew [Publisher] [Google Scholar]

The rubbish of marketing
Roper, Stuart; Parker, Cathy [Publisher] [Google Scholar]

Accessing healthy food: availability and price of a healthy food basket in Scotland
Dawson, John; Marshall, David; Taylor, Matt; Cummins, Steven; Sparks, Leigh; Anderson, Annie S. [Publisher] [Google Scholar]

The emergence and development of place marketing’s confused identity
Skinner, Heather [Publisher] [Google Scholar]

In praise of retrospective surveys
East, Robert; Uncles, Mark D. [Publisher] [Google Scholar]

Cause for event: not-for-profit marketing through participant sports events
Taylor, Ruth; Shanka, Tekle [Publisher] [Google Scholar]

Tribal motivation in sponsorship and its influence on sponsor relationship development and corporate identity
Garry, Tony; Broderick, Anne J.; Lahiffe, Katy [Publisher] [Google Scholar]

Shopping orientation-defined segments based on store-choice criteria and satisfaction: an empirical investigation
Rigopoulou, Irini D.; Tsiotsou, Rodoula H.; Kehagias, John D. [Publisher] [Google Scholar]

The antecedents of relationship commitment in the management of relationships in business-to-business (B2B) financial services
Theron, Edwin; Terblanche, Nic S.; Boshoff, Christo [Publisher] [Google Scholar]

Halloween in a material world: trick or treat?
McKechnie, Sally; Tynan, Caroline [Publisher] [Google Scholar]

(Mis)trust in marketing: a reflection on consumers’ attitudes and perceptions
Heath, Teresa Pereira M.; Heath, Matthew [Publisher] [Google Scholar]

Resource-Based Theory: Creating and Sustaining Competitive Advantage
Borchert, Oliver [Publisher] [Google Scholar]

Fail Better! Stumbling to Success in Sales Marketing 25 Remarkable Renegades Show How
Tadajewski, Mark [Publisher] [Google Scholar]