ARC: Connections: ELMAR: Posting

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12th Etienne THIL French Retailing Conference
8 – 9 October 2009
La Rochelle – France

French Marketing Association
La Rochelle – Etienne THIL French Retailing 2009 Conference

CALL FOR PAPERS

For eleven years, the Etienne Thil French Retailing conference has drawn to La Rochelle both business people and academics from the sphere of distribution, thus paying homage to the lifework of Etienne THIL, actor and theorist in the modernising of the retail trade.

Since its beginnings, it has become the annual meeting place of all those involved in the changing face of retailing, as much in the field of management and marketing, as for the ecological, sociological, legal and even historic dimensions of this central element of social life.

The French Retailing conference encourages the development of original perspectives on the management of retail distribution in general (human resources and organisation, strategic management, finance, logistics, etc.) as well as new/innovative approaches to retail marketing and more precisely in the fields/categories of:

• Trade-industry relations
• Managing distribution channels
• New technologies and on-line retailing
• History and geography of trade/business
• Legal aspects of commerce
• The international dimension of distribution
• Category management
• Innovation in distribution (concepts, services, brands, technologies…)
• Consumption culture and distribution
• Retail consumer behaviour

Deadline, Format & Process

The French Retailing 2009 Conference invites electronic submissions of summarized paper (2-3 pages), which should be sent via e-mail and in word Format only no later than the 30 of March 2009 to the TWO following people:

cadenat@univ-paris12.fr AND florence.de_ferran@univ-lr.fr

Acceptance of a paper implies that at least one of the authors must attend the conference and present the paper.

Papers will be evaluated through a double blind-review process and authors will be notified of acceptance / rejection by late May 2009.

In case of acceptance, you have to send a full paper no later than the 9 of July 2009. In preparing your paper, please make sure that you follow the guidelines for referencing set out in the Journal of Retailing.

For all further information please contact Florence de Ferran: florence.de_ferran@univ-lr.fr

There will be an extensive social program for participants and their spouses during and outside the conference (visits of local interests: Cognac, cycling and walking on Atlantic Islands (Ré and Aix) and others sailing and fishing activities…)

La Rochelle – Etienne THIL French Retailing 2009 Conference
Université de La Rochelle – Institut de Gestion
39 rue de Vaux de Foletier 17024 La Rochelle cedex 1 – France
Tel: 33 (0)5.46.50.76.16 – Fax: 33 (0)5.46.50.76.09
E-mail: florence.de_ferran@univ-lr.fr

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