IAPNM 2009

Introduction

8th International Congress of the International Association on Public and Nonprofit Marketing, Valencia, Spain, 18-19 Jun 2009; Deadline 28 Feb

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 University of Valencia, as the organiser of the 8th International Congress of the International Association on Public and Nonprofit Marketing (IAPNM 2009), to be held in Valencia, Spain, -18 19 June 2009- invites the submission of papers on any aspect of Public and Nonprofit Marketing to be considered for inclusion in the congress.

The Congress has a twofold objective, first, to compile and edit the latest developments in the field of research in Public and Non Profit Marketing, and secondly, to gather in a discussion forum professionals and academics interested in this area of the marketing discipline.

The Conference will include, among others, the following topics:

  • Marketing in Public organizations
  • Marketing in Nonprofit organizations
  • Social and Political Marketing
  • Marketing the arts
  • Sports Marketing
  • Education Marketing
  • Health Marketing
  • Ethics and Social Responsibility
  • Social Networks
  • Other issues relating to marketing in the Public and/or Nonprofit areas.

The city of Valencia (Spain) is an ideal place for the Congress. The city offers good facilities, pleasant surroundings, a good climate, delicious gastronomy and many cultural activities. Its network of communication makes the city easy to reach from any part of the world. It is also on the Mediterranean coast and is hosting events like the Formula 1 and the America’s Cup. All those wishing to present a paper at the congress must submit their work in English. Deadline is 28th February 2009. Authors will be informed of acceptance by 30th March 2009.

The formats are as follows: 1.- Paper: Maximum extension of 15-din A4, including tables, charts, annexes and bibliography; 2.- Work in progress: Summaries of a maximum of 7-din A4. ; 3.- Experimental Junior Papers: They aim to encourage future researchers and motivate students to perform marketing work. They should be tutored by a teacher with a maximum of 5-din A4.

Official website of the congress: www.adeit.uv.es/aimpnl2009.

Deadline for paper submission: 28th, February, 2009
Notification to the authors: 30th, March, 2009
Early bird online registration: 2nd, December, 2008
Latest online registration 4th ,June, 2009
For more information: www.adeit.uv.es/aimpnl2009