ARC: Connections: ELMAR: TOC areas: cb: journals

Psychology and Marketing  Relevant ARCategory: Marketing Journals

Motivational compatibility and the role of anticipated feelings in positively valenced persuasive message framing
–Sunghwan Yi, Hans Baumgartner [Publisher] [Google Scholar]

Need for cognitive closure and information search strategy
–Jong An Choi, Minkyung Koo, Incheol Choi, Seigyoung Auh [Publisher] [Google Scholar]

Sales promotion strategies and belief in luck
–Gerard P. Prendergast, Edmund R. Thompson [Publisher] [Google Scholar]

The impact of branding on low-income adolescents: A vicious cycle?
–Katja Jezkova Isaksen, Stuart Roper [Publisher] [Google Scholar]