Revisit: MPPC 2009


The 20th Anniversary Marketing & Public Policy Conference, Washington, DC, 28-30 May 2009; Deadline 14 Nov

 ARC: Connections: ELMAR: Posting

areas: society: call

Related ARContent: AMA Conferences 

The 20th Anniversary Marketing & Public Policy Conference (MPPC) will be held May 28-30, 2009 in Washington, DC.

This conference is the premier event for marketing scholars and practitioners interested in topics related to social issues and public policy. It brings together an international roster of academics, marketing practitioners, government officials, consumer representatives, legal professionals and other interested parties to discuss current issues and research results pertaining to public policy issues in marketing.

The conference co-chairs are seeking submissions of abstracts, completed research papers, and special session proposals that address significant and emerging issues at the intersection of public policy and marketing. Scholars and practitioners representing diverse theoretical perspectives and methodological approaches are encouraged to attend. The deadline for submissions is November 14, 2008.

The Call for Papers and general conference information is available at:

Please direct your submissions and/or questions to MPPC Co-Chair Professor Elizabeth S. Moore at Thank you!

2009 Marketing & Public Policy Conference
Co-Chairs: Elizabeth Moore, Jan Pappalardo, William Wilkie
396 Mendoza College of Business
University of Notre Dame
Notre Dame, IN 46556