TOC: Rev Mar Sci


Review of Marketing Science, 5

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: methods: journals

Review of Marketing Science 

Relevant ARCategory: Marketing Journals 

A Model of Promotion-Free Retail Pricing of Durable Products
Subramanian Balachander [Publisher] [Google Scholar]

Designing Experimental Auctions for Marketing Research: The Effect of Values, Distributions, and Mechanisms on Incentives for Truthful Bidding
Jayson L. Lusk, Corinne Alexander, and Matthew C. Rousu [Publisher] [Google Scholar]

The Effect of Variability in Price on Consumer Brand Choice
B. P. S. Murthi, Ernan Haruvy, and He Zhang [Publisher] [Google Scholar]

Investigating the Relationship Between Advertising and Pricing in a Channel with Private Label Offering: A Theoretic Model
Salma Karray and Guiomar Martín-Herrán [Publisher] [Google Scholar]