TOC: Elec Markets
Introduction
Electronic Markets, 18(3)
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Electronic Markets
Relevant ARCategory: Marketing Journals |
Preface to the Focus Theme Section: ‘Smart Products’
–Wolfgang Maass; Upkar Varshney [Publisher] [Google Scholar]
Do Point of Sale RFID-Based Information Services Make a Difference? Analyzing Consumer Perceptions for Designing Smart Product Information Services in Retail Business
–Florian Resatsch; Uwe Sandner; Jan Marco Leimeister; Helmut Krcmar [Publisher] [Google Scholar]
An Analysis of Usage-Based Pricing Policies for Smart Products
–Frédéric Thiesse; Moritz Köhler [Publisher] [Google Scholar]
Exploring Gender Influence on Customer’s Intention to Engage Permission-based Mobile Marketing
–Heikki Karjaluoto; Heikki Lehto; Matti Leppäniemi; Chanaka Jayawardhena [Publisher] [Google Scholar]
Determinants and Performance Outcome of SMEs’ Use of Vertical B-to-B e-Marketplaces to Sell Products
–Author: Pierre Hadaya [Publisher] [Google Scholar]
Customer Loyalty in e-Commerce Settings: An Empirical Study
–Norizan M. Kassim; Nor Asiah Abdullah [Publisher] [Google Scholar]