ARC: Connections: ELMAR: TOC areas: sectors: journals

International Journal of Technology Marketing  Relevant ARCategory: Marketing Journals

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Product development in the automotive industry: crucial success drivers for technological innovations
–Daniel Gerhard, Alexander Brem, Kai-Ingo Voigt [Publisher] [Google Scholar]

The empirical relationship between product variety, in-house capability and outsourcing capability: the case of a watch manufacturing firm in India
–Chimata Murali Krishna, Pradip Kumar Ray [Publisher] [Google Scholar]

The government’s multirole and a resulting importance of guanxi in the Chinese software industry
–Xiaohong Quan [Publisher] [Google Scholar]

The current status and potential use of silent technology – RFID to enhance customer relationship
–Teuta Cata, Wm. Benjamin Martz Jr. [Publisher] [Google Scholar]

RSS as a new international e-marketing opportunity
–Ingi Runar Edvardsson, Nik J. Whitehead [Publisher] [Google Scholar]

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