ARC: Connections: ELMAR: TOC areas: management: journals

Journal of Marketing Management  Relevant ARCategory: Marketing Journals

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Editorial
–Hart, Susan [Publisher]

Cultural distance and psychic distance: refinements in conceptualisation and measurement
–Sousa, Carlos M.P.; Bradley, Frank [Publisher] [Google Scholar]

The diffusion of e-commerce in UK SMEs
–Wilson, Hugh; Daniel, Elizabeth; Davies, Iain A. [Publisher] [Google Scholar]

Understanding digital content marketing
–Rowley, Jennifer [Publisher] [Google Scholar]

Maximising performance gains from cooperative marketing: understanding the role of environmental contexts
–Dickinson, Sonia J.; Ramaseshan, B. [Publisher] [Google Scholar]

Customer portfolio planning in a business network context
–Eng, Teck-Yong [Publisher] [Google Scholar]

Using music to influence cognitive and affective responses in queues of low and high crowd density
–Oakes, Steve; North, Adrian C. [Publisher] [Google Scholar]

Child-brand relations: a conceptual framework
–Ji, Mindy F. [Publisher] [Google Scholar]

Investing in consumer confidence through genetically modified labelling: an evaluation of compliance options and their marketing challenges for Australian firms
–D’Souza, Clare; Rugimbana, Robert; Quazi, Ali; Nanere, Marthin G. [Publisher] [Google Scholar]

Influences on ethical and socially responsible shopping: evidence from the UK grocery sector
–Megicks, Phil; Memery, Juliet; Williams, Jasmine [Publisher] [Google Scholar]

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