Revisit: MSI/Clayton Dissertation Proposal


Marketing Science Institute/Alden G. Clayton Doctoral Dissertation Proposal Competition; Deadline 6 Aug 2008

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Deadline for MSI’s Dissertation Proposal Competition is August 6

The Marketing Science Institute is pleased to announce the 2008 Alden G. Clayton competition for the best dissertation proposals on important marketing subjects. The competition is open to doctoral students worldwide. To be eligible, students must be working toward a doctorate in marketing or a related field (e.g., psychology, economics, strategy, management, etc.) and the dissertation work must be no more than 50% completed at the time of submission. Participation in other grant or award programs does not preclude consideration for the MSI award.

Submissions must be received on or before Wednesday, August 6, 2008.

E-mail submission materials to For blind reviewing purposes, please omit any identifying information from the proposal itself. Please include a separate document containing your name, school, address, contact information, title of the dissertation, and contact information for your thesis advisor/chair.

The maximum length of proposals is 25 double-spaced pages including tables, exhibits, and references. The first page should be a one-page, self-contained summary of the proposal. Proposals must include a brief statement of the problem area to be researched, relevant theory addressing that problem, hypotheses to be tested, methodology to be employed, analysis to be performed, and an indicative bibliography.

A letter from the primary thesis advisor approving the submission and certifying that the dissertation is no more than 50% completed must be received by August 15, 2008.

Selecting the Winner

Proposals will be judged by prominent marketing academics on their importance and potential contribution to academia and business, the quality of conceptual development, feasibility and appropriateness of the methodology, and creativity. Research design aspects will play a particularly important role in the evaluation process.

The winner(s) will be announced in November. There will be a maximum of five winners. Each winner will receive an unrestricted cash prize of $5,000 designed to aid in the completion of the dissertation.

Address proposals and inquiries to:

Ross Rizley, Research Director, Marketing Science Institute
1000 Massachusetts Avenue, Cambridge, MA 02138-5396 USA
Phone: 011-617-491-2060 ext. 231

This annual competition is named in honor of former MSI president Alden G. Clayton, who retired in 1986 after more than a decade of leadership at the Institute. Additional information and a list of past winners is available on the MSI website at