ARC: Connections: ELMAR: TOC areas: management: journals

Marketing Intelligence & Planning  Relevant ARCategory: Marketing Journals

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Scholarly journal ranking(s) in marketing: single- or multi-item measures?
–Göran Svensson [Publisher] [Google Scholar]

The rise of emerging market multinationals and the impact on marketing
–Ying Fan [Publisher] [Google Scholar]

Understanding and profitably managing customer loyalty
–Robert Gee, Graham Coates, Mike Nicholson [Publisher] [Google Scholar]

Anticipating a regrettable purchase: Implications of erroneous affective forecasting for marketing planning
–Nick Sevdalis, Flora Kokkinaki, Nigel Harvey [Publisher] [Google Scholar]

e-CRM in SMEs: an exploratory study in Northern Ireland
–Paul Harrigan, Elaine Ramsey, Patrick Ibbotson [Publisher] [Google Scholar]

The impact of the current expansion of the European Union on international marketing strategies on Norwegian multinational farmed salmon producers: A case study
–T.C. Melewar, Helene Mui, Suraksha Gupta, Joseann Knight [Publisher] [Google Scholar]

How export marketing research affects company export performance: Evidence from Turkish companies
–Mehmet Haluk Köksal [Publisher] [Google Scholar]

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