TOC: Soc Mar Quart


Social Marketing Quarterly, 14(2)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: society: journals

Social Marketing Quarterly 

Relevant ARCategory: Marketing Journals 

Understanding Health Behavior: An Integrated Model for Social Marketers
Magdalena Cismaru; Anne M. Lavack; Heather Hadjistavropoulos; Kim D. Dorsch [Publisher] [Google Scholar]

The Influence of Residence on Young Adult Attitudes toward Healthy Eating
Tegan Piggford; Maria Raciti; Debra Harker; Michael Harker [Publisher] [Google Scholar]

International Survey on Advanced-Level Social Marketing Training Events
Sameer Deshpande; François Lagarde [Publisher] [Google Scholar]

Resistance to Influenza Vaccination: Psychographics, Audience Segments, and Potential Promotions to Increase Vaccination
Robert John; Marshall K. Cheney [Publisher] [Google Scholar]

Adaptation and Adoption of the American Marketing Association (2007) Definition for Social Marketing
Author: Stephen Dann [Publisher] [Google Scholar]

Further Thoughts on the 2007 AMA Definition of Marketing and Its Implications for Social Marketing
Alan Andreasen; Nancy Lee; Michael Rothschild [Publisher] [Google Scholar]

Marketing Policy Reform
Author: Bill Smith [Publisher] [Google Scholar]