TOC: J Retailing


Journal of Retailing, 84(1)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: retailing: journals

Journal of Retailing 

Relevant ARCategory: Marketing Journals 

Scientific method and retailing research: A retrospective
James R. Brown and Rajiv P. Dant [Publisher] [Google Scholar]

Cross-buying in retailing: Drivers and consequences
V. Kumar, Morris George and Joseph Pancras [Publisher] [Google Scholar]

Trip chaining behavior in multi-destination shopping trips: A field experiment and laboratory replication
Charles M. Brooks, Patrick J. Kaufmann and Donald R. Lichtenstein [Publisher] [Google Scholar]

Franchising as a plural system: A risk-based explanation?
Thomas Bürkle and Thorsten Posselt [Publisher] [Google Scholar]

Using transformational appeals to enhance the retail experience
Gillian Naylor, Susan Bardi Kleiser, Julie Baker and Eric Yorkston [Publisher] [Google Scholar]

Selling an opaque product through an intermediary: The case of disguising one’s product
Scott Fay [Publisher] [Google Scholar]

A categorization of small retailer research streams: What does it portend for future research?
Rodney C. Runyan and Cornelia Droge [Publisher] [Google Scholar]

Pricing of mall services in the presence of sales leakage
Hong Yuan and Aradhna Krishna [Publisher] [Google Scholar]

Global media, local metaphor: Television shopping and marketing-as-relationship in America, Japan, and Taiwan
Clyde A. Warden, Stephen Chi-Tsun Huang, Tsung-Chi Liu and Wann-Yih Wu [Publisher] [Google Scholar]