TOC: J Bus Industrial Mar

Introduction

Journal of Business & Industrial Marketing, 23(1)

 ARC: Community: ELMAR: TOC

areas: b2b: journals

Journal of Business & Industrial Marketing 

Relevant ARCategory: Marketing Journals 


The industrial/consumer marketing dichotomy revisited: a case of outdated justification?
Bernard Cova, Robert Salle [Publisher] [Google Scholar]

The impact of a distributor’s trust in a supplier and use of control mechanisms on relational value creation in marketing channels
Yi Liu, Lei Tao, Yuan Li, Adel I. El-Ansary [Publisher] [Google Scholar]

Suppliers’ opportunity enactment through the development of valuable capabilities
Kristian Philipsen, Torben Damgaard, Rhona E. Johnsen [Publisher] [Google Scholar]

The effects of firm resources on trade show performance: how do trade show marketing processes matter?
Li Ling-yee [Publisher] [Google Scholar]

The moderating role of trust in manufacturer-supplier relationships
Sungmin Ryu, Soonhong Min, Nobuhide Zushi [Publisher] [Google Scholar]

Users’ adoption of e-banking services: the Malaysian perspective
Wai-Ching Poon [Publisher] [Google Scholar]

Internet innovation for external relations in the Balearic hotel industry
Joan B. Garau Vadell, Francina Orfila-Sintes [Publisher] [Google Scholar]