TOC: Intl J Tech Mar
Introduction
International Journal of Technology Marketing, 3(1)
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International Journal of Technology Marketing
Relevant ARCategory: Marketing Journals |
Adoption of stationary fuel cells: a focus group study with potential users
–Cornelia R. Karger, Richard Bongartz [Publisher] [Google Scholar]
Exploring Marketing Information Systems (MkIS) selection and evaluation criteria: implications for suppliers
–Andreas Andronikidis, Christos Vassiliadis, Thomas Fotiadis, et al. [Publisher] [Google Scholar]
Managing the innovative deployment of Information and Communication Technologies (ICTs) for Global Service Organisations
–Martin R. Fellenz, Mairead Brady [Publisher] [Google Scholar]
Beyond the interoperability of telephony, VoIP and networking: self-realisation marketing contribution to value creation in telecommunications sector
–Emilio Jose Montero Arruda Filho, Fabio Cassia, Alberto Marino [Publisher] [Google Scholar]
Marketing research and customer analytics: interfunctional knowledge integration
–Sharman Lichtenstein, David H.B. Bednall, Stewart Adam [Publisher] [Google Scholar]