Kay Lemon to Be JSR Editor


Kay Lemon of Boston College will become the new Editor of the Journal of Service Research in June 2009, taking over from the reins from Parsu Parasuraman

 ARC: Community: ELMAR: Posting

areas: services: journal

Related ARContent: J Service Res 

The Center for Excellence in Service at the University of Maryland, sponsor of the Journal of Service Research, announces the departure of Professor A. (“Parsu”) Parasuraman (University of Miami) as Editor of JSR, effective June 2009. During Professor Parasuraman’s tenure as Editor, JSR thrived in expanding its disciplinary range, with 39 submissions processed in 2007 for a special section on Service Operations Management, for a total of 220 submissions received that year. The journal has become increasingly competitive with an acceptance rate of 14%, and has distinguished itself as the premier scholarly outlet for service research—its Social Science Citation Index factor for last year was 1.722, placing JSR fifth among all marketing journals and 13th among all 65 business journals. Fifty-five percent of JSR’s readership is from outside North America and over 50% of the articles published last year were written by non-US-based authors, establishing JSR as truly international, and the most highly regarded service research journal in the world. The journal’s increased presence, relevance and diversity (both in terms of readership/authorship and content) are a testament to the effective leadership and dedication of Professor Parasuraman.

JSR will continue to remain in excellent hands—Professor Katherine (“Kay”) Lemon of Boston College will become the new Editor in June 2009. Professor Lemon has conducted extensive research in the areas of customer equity, customer asset management and customer-based marketing strategy, publishing in top-rated journals such as Journal of Marketing, Journal of Marketing Research, and Marketing Science. She has written 3 books: Customer Equity Management: Marketing Strategy for Profitable Customer Relationships (with Roland Rust and Das Narayandas), Wireless Rules: New Marketing Strategies for Customer Relationship Management Anytime, Anywhere (with Frederick Newell), and Driving Customer Equity: How Customer Lifetime Value is Reshaping Corporate Strategy (with Roland Rust and Valarie Zeithaml). Professor Lemon serves on several editorial boards and has won numerous awards for her research, including the MSI/Paul Root Award from the Journal of Marketing, the AMA’s Early Career Contributions to Marketing Strategy Research Award, the AMA’s Donald R. Lehmann Award and the Marketing Science Institute Robert D. Buzzell Best Paper Awards (twice). Professor Lemon also has real-world work experience, having held senior management positions in the fields of health care and high technology, so she will lend to the journal that marriage of the academic and practical perspectives of which the journal prides itself.

We are very fortunate to have passed the journal onto such capable and talented individuals who are committed to the ongoing success of JSR. Our gratitude goes out to Professor Parasuraman for a job well done, and we welcome Professor Lemon as the Editor-Elect.

The Center for Excellence in Service is a nonprofit research organization at the Robert H. School of Business, University of Maryland. Founded in 2000 and led by Director P.K. Kannan and Executive Director Roland Rust, CES is one of the world’s leading service research centers. CES accomplishes this mission through conferences, journals and publications of research, and its relationships with its Center Members. CES is cross-functional and multi-disciplinary, with a diverse faculty, and an emphasis on both the business world and academia.