Sheth Wins B2B Award


Jagdish N. Sheth has been given the 2007 Outstanding Article award by the Journal of Business-to-Business Marketing

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The Editorial Board of the Journal of Business-to-Business Marketing has voted:

"Emerging Research Opportunities for Doctoral Students in Business to Business Marketing"

Author: Jagdish N. Sheth – Emory University

the Outstanding Article of the Year for 2007, Volume 14, No. 1.

The main criteria used in the selection process: (1) overall contribution of the research to the field of business marketing, and (2) the likelihood of greatest impact in the future.

For the previous twelve award winning articles: 1995 – 2006

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