Levy and Weitz Award Winners
Introduction
AMA Retailing SIG congratulates Denish Shah and Kelly Goldsmith for winning 2007-08 Levy and Weitz Doctoral Dissertation Proposal Awards. Honorable Mention goes to Astrid Keel
 ARC: Community: ELMAR: Posting
|
Related ARContent: Retailing SIG |
The American Marketing Association Retailing SIG and the Miller Center for Retailing Education and Research at the University of Florida are pleased to announce the winners of the 2007-08 Levy and Weitz competition for the best retailing doctoral dissertation proposals.
First Place Winners (2):
1. Denish Shah, University of Connecticut
"Marketing & Stocking Considerations to Enhance Retailer Sales"
Advisor: V. Kumar
2. Kelly Goldsmith, Yale University
"The Role of Abstract and Concrete Mindsets on the Purchase of Adjacent Products"
Advisor: Ravi Dhar
Honorable Mention
1. Astrid Keel, Emory University
"The Impact of Relative Shelf Placement on SKU Sales and Share"
Advisor: Douglas Bowman
The Retailing SIG would like to thank the Miller Center at the University of Florida for its sponsorship of this award. We would also like to extend our appreciation to the panel of judges for this year’s competition: Michael Levy, Bart Weitz, and Dhruv Grewal.