TOC: J Mar Ed
Introduction
Journal of Marketing Education, 29(3)
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Journal of Marketing Education
Relevant ARCategory: Marketing Journals |
The Editors’ Corner
–Douglas J. Lincoln [Publisher]
Assessing the Trends and Challenges of Teaching Marketing Abroad: A Delphi Approach
–Craig A. Kelley [Publisher] [Google Scholar]
Planning, Organizing, and Conducting a 2-Week Study Abroad Trip for Undergraduate Students: Guidelines for First-Time Faculty
–Stephen K. Koernig [Publisher] [Google Scholar]
Developing Graduate Marketing Programs for Economies in Transition
–Petr G. Chadraba and Robert D. O’Keefe [Publisher] [Google Scholar]
The Wretched Refuse of a Teeming Shore? A Critical Examination of the Quality of Undergraduate Marketing Students
–Praveen Aggarwal, Rajiv Vaidyanathan, and Linda Rochford [Publisher] [Google Scholar]
Creating and Executing an Applied Interdisciplinary Campaign for Domestic Violence Prevention
–Sarah N. Keller and A. J. Otjen [Publisher] [Google Scholar]
A Study of the Database Marketing Course in AACSB Accredited Business Schools
–Harold B. Teer, Faye P. Teer, and S. E. Kruck [Publisher] [Google Scholar]
Perceptions and Reality: Creativity in the Marketing Classroom
–Denny E. McCorkle, Janice M. Payan, James Reardon, and Nathan D. Kling [Publisher] [Google Scholar]
Applied Creativity: The Creative Marketing Breakthrough Model
–Philip A. Titus [Publisher] [Google Scholar]