TOC: J Mar Ed


Journal of Marketing Education, 29(3)

 ARC: Community: ELMAR: TOC

areas: sectors: journals

Journal of Marketing Education  

Relevant ARCategory: Marketing Journals 

The Editors’ Corner
Douglas J. Lincoln [Publisher]

Assessing the Trends and Challenges of Teaching Marketing Abroad: A Delphi Approach
Craig A. Kelley [Publisher] [Google Scholar]

Planning, Organizing, and Conducting a 2-Week Study Abroad Trip for Undergraduate Students: Guidelines for First-Time Faculty
Stephen K. Koernig [Publisher] [Google Scholar]

Developing Graduate Marketing Programs for Economies in Transition
Petr G. Chadraba and Robert D. O’Keefe [Publisher] [Google Scholar]

The Wretched Refuse of a Teeming Shore? A Critical Examination of the Quality of Undergraduate Marketing Students
Praveen Aggarwal, Rajiv Vaidyanathan, and Linda Rochford [Publisher] [Google Scholar]

Creating and Executing an Applied Interdisciplinary Campaign for Domestic Violence Prevention
Sarah N. Keller and A. J. Otjen [Publisher] [Google Scholar]

A Study of the Database Marketing Course in AACSB Accredited Business Schools
Harold B. Teer, Faye P. Teer, and S. E. Kruck [Publisher] [Google Scholar]

Perceptions and Reality: Creativity in the Marketing Classroom
Denny E. McCorkle, Janice M. Payan, James Reardon, and Nathan D. Kling [Publisher] [Google Scholar]

Applied Creativity: The Creative Marketing Breakthrough Model
Philip A. Titus [Publisher] [Google Scholar]