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We would hereby like to invite you to join us for what promises to be another wonderful International Conference On Research In Advertising, hosted in Antwerp on June 27th & 28th 2008! The 7th annual ICORIA conference is a relatively intimate forum, providing opportunities for a high level of interaction among participants interested in different aspects of advertising and brand communication research. Antwerp is one of the most centrally located cities in Europe, the diamond capital of Belgium, a country famous for its chocolates and beer…

Over 80 papers on topics related to Advertising and Brand Communication will be presented during the two days of the conference. We would like to encourage authors to submit a five-page summary of original papers for presentation at the conference in a competitive session. The conference submission deadline is March 9, 2008.

Please visit the conference website www.icoria.org for additional information. If you have any questions or you would like to take an active role at the conference (as a reviewer, session chair, key note speaker, sponsor, etc.) please don’t hesitate to contact one of the co-chairs at contact@icoria.org.

Hope to welcome you in Antwerp,

Patrick De Pelsmacker (chair)
Nathalie Dens (co-chair)
University of Antwerp, Belgium

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