ARC: Community: ELMAR: TOC areas: services: journals

Journal of Services Marketing  Relevant ARCategory: Marketing Journals

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Internationalization of services: identifying the building-blocks for future research
–Rajshekhar G. Javalgi, Charles L. Martin [Publisher] [Google Scholar]

The internationalization of hospitality firms: factors influencing a franchise decision-making process
–Levent Altinay [Publisher] [Google Scholar]

Service quality and satisfaction: an international comparison of professional services perceptions
–Linda C. Ueltschy, Michel Laroche, Axel Eggert, Uta Bindl [Publisher] [Google Scholar]

International market selection: measuring actions instead of intentions
–Nicholas Alexander, Mark Rhodes, Hayley Myers [Publisher] [Google Scholar]

Positioning strategies of international and multicultural-oriented service brands
–Charles Blankson, Stavros P. Kalafatis [Publisher] [Google Scholar]

The service encounter in a multi-national context
–Bruce D. Keillor, Dale Lewison, G. Tomas M. Hult, William Hauser [Publisher] [Google Scholar]

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