TOC: Managing Serv Qual
Introduction
Managing Service Quality, 17(4)
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Managing Service Quality
Relevant ARCategory: Marketing Journals |
The value of different customer satisfaction and loyalty metrics in predicting customer retention, recommendation, and share-of-wallet
–Timothy L. Keiningham, Bruce Cooil, Lerzan Aksoy, Tor W. Andreassen, Jay Weiner [Publisher] [Google Scholar]
Values-based service quality for sustainable business
–Bo Enquist, Bo Edvardsson, Samuel Petros Sebhatu [Publisher] [Google Scholar]
Can banks improve customer relationships with high quality online services?
–Carmel Herington, Scott Weaven [Publisher] [Google Scholar]
An intersector analysis of the relevance of service in building a strong retail brand
–Frank Haelsig, Bernhard Swoboda, Dirk Morschett, Hanna Schramm-Klein [Publisher] [Google Scholar]
Customisation – moving customers away from the dull conformity of brand loyalty
–Mario J. Miranda, László Kónya [Publisher] [Google Scholar]
Cultural influences on service quality and customer satisfaction: evidence from Greek insurance
–Evangelos Tsoukatos, Graham K. Rand [Publisher] [Google Scholar]