CMC 2008
Introduction
13th International Conference on Corporate and Marketing Communications, Ljubljana, 24-26 Apr 2008; Deadline 15 Jan
ARC: Community: ELMAR: Posting
13th International Conference on Corporate and Marketing Communications (CMC 2008);
CORPORATE AND MARKETING COMMUNICATIONS AS A STRATEGIC RESOURCE; RESPONSE TO CONTEMPORARY USE, CHALLENGES AND CRITICISM
We are pleased to announce that the 13th International Conference on Corporate and Marketing Communications will take place April 24-26, 2008. The Conference will be hosted by the Faculty of Social Sciences, University of Ljubljana. For the first time a special session with the academic journal editors will also be organised.
This conference will consider either theoretical and empirical papers or extended abstracts for review, and ideas for session proposals will be welcomed. Successful authors will present their papers at the conference and all competitive papers accepted for the conference will be reviewed for the Journal of Marketing Communications (JMC). Prizes will be awarded for the best competitive and best working paper as judged by a panel of experts. The conference will consider both full competitive and working papers.
The purpose of the conference is to promote and strengthen the exchange of ideas and perspectives among academics, researchers, industry professionals and educators in the field of corporate and marketing communications. Papers are invited on diverse topics relating Integrated Marketing Communications, Corporate Communications, New media in Marketing Communications, Promoting Corporate Social Responsibility and Corporate Citizenship, Health promotion, Social sciences and communication.
The deadline for submission is January 15th 2008!
Additional information and CALL FOR PAPERS are available at:
For further information please contact: cmc.conference@gmail.com