Revisit: J Acad Mar Sci


Two articles were omitted from last week's posting of Journal of the Academy of Marketing Science, 35(1)

 ARC: Community: ELMAR: TOC

areas: management: journals

Journal of the Academy of Marketing Science 

Relevant ARCategory: Marketing Journals 

Customer-based corporate reputation of a service firm: scale development and validation
Gianfranco Walsh and Sharon E. Beatty [Publisher] [Google Scholar]

SERVCON: development and validation of a multidimensional service convenience scale
Kathleen Seiders, Glenn B. Voss, Andrea L. Godfrey and Dhruv Grewal [Publisher] [Google Scholar]