Canadian Cases in International Marketing
Introduction
Cases are solicited for Czinkota and Ronkainen's International Marketing, which is being adapted for the Canadian market
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Date: Wed, 18 Oct 2006 14:33:55 -0400
From: "ron mctavish" <rmctavis@brocku.ca>
International Cases
Call for cases from Canadian authors for International Marketing by Czinkota and Ronkainen, which is being adapted for the Canadian market.
Cases on any aspect of global marketing would be welcome. Please contact either Ron McTavish at Brock University (rmctavis@brocku.ca) or Carlyle Farrell (farrellc@ryerson.ca) at Ryerson University.