The 2006 Executive Summit
Introduction
Marketing and Technology - The Next Frontier, New York City, 15 Sep 2006; Registration Deadline 1 Sep
ARC: Community: ELMAR: Posting
Date: Mon, 14 Aug 2006 14:22:53 -0400
From: Vishal Lala <vlala@pace.edu>
The 2006 Executive Summit: Marketing and Technology – The Next Frontier
The Executive Summit is sponsored by the Lubin School of Business at Pace University, McGraw-Hill/Irwin Higher Education Division, Adweek Publications (Brandweek, Adweek and Mediaweek) and MENG (Marketing Executives Networking Group). The Executive Summit is to be held in New York City on September 15, 2006.
This all-day event will cover mobile marketing, podcasts, blogs, search engines, interactive TV, social networking, licensing technology, retail applications and next wave Internet. The Executive Summit will also address new business and new product development issues.
The featured Keynote speaker is Robert Pittman, Founding Member, Pilot Group, LLC and former CEO of MTV and former President and Co-COO of AOL Time-Warner. The luncheon speaker will be Robert Ingalls, President, Verizon Broadband and Retail Markets.
Presentations by Leading Academic Researchers on the Future of Marketing & Advertising to include: Barton Weitz, J.C. Penney, PhD, Professor, University of Florida; Joseph F. Hair, PhD, Director of the Institute for Entrepreneurial Education and Family Business Studies and the Alvin C. Copeland Endowed Chair of Franchising at Louisiana State University, Charlotte H. Mason, PhD, Associate Professor, University of North Carolina; and Michael Belch, PhD, Professor, San Diego State University.
A special report based on the current opinions of industry leaders and experts on the future of marketing and technology will be presented and distributed.
For the full program information go to www.pace.edu/executivesummit
Academicians receive a major discount. The registration fee for academicians is $95 (reduced from the $495 fee for non-academicians). To register, call +1 212-618-6552 and provide your name, university affiliation and position, email address and telephone number so that your discounted registration can be arranged. Registrations will not be accepted after September 1, 2006.
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