Consumer Gullibility
Introduction
Sidney J. Levy seeks opinions pertaining to consumer gullibility
ARC: Community: ELMAR: Posting
Date: Thu, 10 Aug 2006 11:55:36 -0700
From: "Sidney J. Levy" <slevy@eller.arizona.edu>
I am studying the topic of consumer gullibility. I would like your opinion of the invitation to participate that I have posted at http://www.bobettecollections.com. It you go there and click on page one you will see the form. Do you think anyone will respond when told they are being gullible if they do so? Please reply to me at slevy@eller.arizona.edu. Thank you.
Sidney J. Levy, Ph.D.
Coca-Cola Distinguished Professor of Marketing
Special Assistant to the Department Head
Eller College of Management, University of Arizona
McClelland Hall, Rm. 320G
1130 E. Helen Street
Tucson, AZ 85721-0108
Ph. (520) 626-2075
Fax: (520) 621-7483
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