Young Consumers


Emerald has purchased the journal Young Consumers (formerly the International Journal of Advertising and Marketing to Children) and is seeking an editor

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Date: Fri, 5 May 2006 12:43:20 +0100
From: "Kate Snowden" <>

Emerald Group Publishing has added Young Consumers to its portfolio of marketing journals. The quarterly research title provides the latest thinking, research and new approaches on responsible marketing to children and young people.  Formerly known as International Journal of Advertising and Marketing to Children, the title was acquired from the World Advertising Research Center (WARC) on 31st March 2006.

We are currently in the process of recruiting a new editor. If you have an interest in the role or know someone else who may please look at the journal’s website for further information

In addition we are looking for contributions for the next issue of the journal which will focus on interactive kids and technology. Please email the Managing Editor, Kate Snowden, with any thoughts you may have on this or any other papers which may be of interest in the future. Papers should take a practitioner approach and be no more than 2000 words.

Many thanks

Kate Snowden
Managing Editor
Emerald Group Publishing Limited