Healthcare customer service organizations are challenged to meet consumer and health provider expectations for personalized, seamless, real-time support, due to fragmented systems. With the goal to design an end-to-end care ecosystem and transform experience, leaders need a strategy that uses the full power of data and smart technologies to enable integrated, responsive services, and intelligent collaboration.
In this discussion, you’ll discover the building blocks required to expand capabilities through a connected, AI-driven customer services platform.
Melissa GeisslerPartner, Digital Strategy and Experience, IBM iX
Melissa is a partner within IBM iX, leading one of ten North American studios focused on digital strategy, experience and human-centered design. She has helped large healthcare organizations apply insights-led creative and innovative technologies to transform engagement and digital capabilities.
Deiva Ramachandran, PhDPartner, Cognitive Business - Healthcare and Life Sciences, IBM Corporation
Deiva is a partner within the health consulting practice, focused on advanced data analytics, cognitive computing and automation technology. He has expertise working with clients to leverage AI intelligence to advance digital health, and innovate cognitive customer care and services.
Clark BurkSr. Client Director, Public Markets - Health & Life Sciences, IBM iX
Clark is a growth-focused leader with +20 years of B2B-C experience. He has driven quantifiable and scalable transformations, spending the past 8 years focusing on Salesforce as the platform for change. Clark has helped Payers, Providers, Life Science and Pharmaceutical leaders with their concerns, leading strategic, multi-year technology roadmaps and tactical short-term proof of value while navigating the intricacies of global executive relationships.