Analysts, B2B vendors, and clients agree: Aligning sales and marketing is crucial for revenue success. This has historically been a journey of considerable time and effort for companies of all sizes. But perhaps alignment can be achieved faster, producing quicker ‘wins’ for companies on this journey, with Marketers leading the way.
Join us, and explore how your marketing organization can jumpstart or enhance the alignment of your sales team to bring mutual success!
Steve HansonDirector of Product Marketing, Bigtincan
Steve Hanson is the Director of Product Marketing for Bigtincan, and a 25-year veteran of the software industry. As an innovative, dynamic marketer, Hanson brings a breadth of experience across Marketing, Sales, Partner Management and Technical Alliances. Hanson has helped companies like CA Technologies, BMC, and Salesforce.com bring solutions to market as an advocate across Service Management, Content Management, and Sales Enablement.