The inbox is a crowded place and consumer attention is shorter than that of a goldfish. Concurrently, email is becoming even more important with a global pandemic in reaching your most valuable consumers. How can email marketers overcome the challenges and cut through the noise with experiences that dazzle? Join us for this inspiring webinar where April Mullen, Director of Brand and Content Marketing at SparkPost, will share some of the best B2B and B2C emails to hit the inbox in recent months. Get ready to come away with some great ideas you can implement in your own emails to delight your recipients to drive stellar engagement and revenue.
April MullenDirector of Brand and Content Marketing -SparkPost
April Mullen is currently the Director of Brand and Content Marketing at SparkPost. She has over 14 years working in email for brands, agencies and in martech.
Outside of SparkPost, Mullen has been an Adjunct Professor of Digital Marketing at the University of Missouri-St. Louis since 2013. In June of 2016, Mullen co-founded Women of Email, an organization with over 5,000 members on six continents that is aimed at driving positive change for women in the email marketing niche.
Mullen was named to DMNews’ 40 Under 40 list in 2018 and DMNews’ 2019 Marketing Hall of Femme Women to Watch list. She contributes thought leadership at conferences and through writing for industry publications, including Forbes and MediaPost.