October 29, 2020, 12:00 pm CDT
Unified communications has always been important in higher education, but how have today’s universities been forced to pivot as a result of COVID-19? Join the University of Vermont, Texas Tech University and Salesforce.org as we discuss how central marketing and communications departments can establish one university voice for constituents, brand consistency, and internal alignment that can also empower internal stakeholders. We’ll talk through the ways that universities operated through the Spring and Summer, what worked, what didn’t work, and how they are preparing for the future.
Main Takeaways:
- Learn actionable steps that schools can take to get campus buy-in for unified communications
- Hear examples from universities on how they approached unified communications during COVID
- Discover how Salesforce technology can enable institutions to be more unified in their operations

Rob Zaebst
Industry Advisor, Higher Education Marketing & Communications, Salesforce.org
Kim Egan
Director, Success Engagement Higher Education, Salesforce.org
Nicci Brown
Chief Communications Officer, University of Vermont
Blayne Beal
Director of Centennial Coordination, Office of the President, Texas Tech University