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A New Reality for Unified Communications in Higher Ed

October 29, 2020, 12:00 pm CDT

Unified communications has always been important in higher education, but how have today’s universities been forced to pivot as a result of COVID-19? Join the University of Vermont, Texas Tech University and Salesforce.org as we discuss how central marketing and communications departments can establish one university voice for constituents, brand consistency, and internal alignment that can also empower internal stakeholders. We’ll talk through the ways that universities operated through the Spring and Summer, what worked, what didn’t work, and how they are preparing for the future.

Main Takeaways:

  • Learn actionable steps that schools can take to get campus buy-in for unified communications
  • Hear examples from universities on how they approached unified communications during COVID
  • Discover how Salesforce technology can enable institutions to be more unified in their operations

Rob Zaebst

Industry Advisor, Higher Education Marketing & Communications, Salesforce.org

Kim Egan

Director, Success Engagement Higher Education, Salesforce.org

Nicci Brown

Chief Communications Officer, University of Vermont

Blayne Beal

Director of Centennial Coordination, Office of the President, Texas Tech University

Brad Schleicher

Director, Higher Education Industry Solutions, Salesforce.org

 

A New Reality for Unified Communications in Higher Ed