This free event is now available for on-demand registration and access through November 28, 2022. Once registered, the on-demand content will become available.
From standing out from the crowd and strengthening brand loyalty, to better optimizing your marketing budget, there are many advantages to focusing your content marketing on a niche audience.
Join Lenox Powell, Content Director at Semrush, to discover smart approaches to niche content marketing, including:
- Addressing the challenge of targeting keywords with low search volume
- Finding topics likely to resonate with your niche audience
- Examples of successful niche content marketing strategies

Lenox Powell
Content Director, SemrushLenox is the Content Director at Semrush. She‘s a seasoned content marketer and strategist with more than 10 years of experience in B2B & B2C writing, editing and content leadership. When she isn‘t reading, learning or thinking about all things content, she can likely be found on a hiking trail in her home state of Colorado.