Training and Professional Development

Gain a professional advantage with AMA training and professional development

AMA’s training programs take a ‘learn-by-doing’ approach with expert facilitators who offer the strategies, tools and methodologies to deepen insights and maximize success for attendees. Topics include metrics, strategic planning, social media, content mark​eting, branding, integrated marketing communications and health care marketing.

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FEATURED EVENTS

October 22-23, 2018
Chicago, IL

Daily advances in technology mean your digital marketing strategy needs to keep evolving. The AMA Digital Marketing Bootcamp will help you understand the latest best practices and equip you with the insights to stay ahead. Over two days, our knowledgeable and engaging instructors will help you better understand topics like marketing metrics, social media, email strategy, user experience, online advertising, SEO and content marketing. Through hands-on exercises, you’ll have a chance to network and put your new skills to work, too.

How to Develop a Powerful Marketing Technology Stack​
November 5-6, 2018
Chicago, IL

A marketing technology stack is the set of tools a marketer uses to plan, execute, and measure all aspects of a digital marketing program. With the explosion of new technologies, capabilities, and integrated solutions, marketing professionals must develop an integrated technology stack that's right for your specific goals, objectives, and audience. Learn how the creation and implementation of the right technologies can drive engagement, increase sales, and improve customer relationships.

AMA Marketing Management Bootcamp
December 5-6, 2018
Orlando, FL

Whether you’re a marketing team of one, the leader of a large department or somewhere in-between, you need a full range of skills and knowledge to make the biggest impact in the work you’re doing. This two-day, interactive program encompasses fundamental marketing topics like planning, strategy, global marketing, ethics, analytics, research, behavior, branding, pricing, distribution, digital and social media marketing, and more.  Attending the AMA Marketing Management Bootcamp will provide you with best practices along with a strong base of knowledge in marketing management.


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  • Questions? Contact us at info@ama.org
  • Interested in Sponsorship?  Contact Andrew Nelmes at anelmes@ama.org for opportunities.
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9/13/2012 - 9/14/2012 | 205 North Michigan Avenue, 10th Floor, Chicago , IL
In-Person Event
Learn to create an integrated marketing communications strategy and deliver an engaging brand experience to contribute to revenue generation and real customer value.

9/13/2012 - 9/14/2012 | 205 North Michigan Avenue, 10th Floor, Chicago , IL
In-Person Event
Learn to create an integrated marketing communications strategy and deliver an engaging brand experience to contribute to revenue generation and real customer value.

9/24/2012 - 9/25/2012 | 39 Dalton Street, Boston , MA
In-Person Event
Using case studies, exercises and best practices, you will learn how to create a meaningful, differentiated brand and fully deliver a brand experience capable of driving revenue and profit growth.

9/24/2012 - 9/25/2012 | 39 Dalton Street, Boston , MA
In-Person Event
Using case studies, exercises and best practices, you will learn how to create a meaningful, differentiated brand and fully deliver a brand experience capable of driving revenue and profit growth.

10/4/2012 - 10/5/2012 | 21 N. Juniper Street, Philadelphia , PA
In-Person Event
The ability to develop a marketing plan is a critical success factor for marketing professionals, business managers, and entrepreneurs. The Marketing Planning Boot Camp™ will give you the foundation to create a dynamic marketing plan of your own.

10/4/2012 - 10/5/2012 | 21 N. Juniper Street, Philadelphia , PA
In-Person Event
The ability to develop a marketing plan is a critical success factor for marketing professionals, business managers, and entrepreneurs. The Marketing Planning Boot Camp™ will give you the foundation to create a dynamic marketing plan of your own.

10/22/2012 - 10/23/2012 | 1001 16th Street NW, Washington , D.C.
In-Person Event
This session is for anyone interested in learning compelling, practical, innovative and robust approaches to health care marketing, strategy, research, planning, stakeholder relations, communications, and branding.

10/22/2012 - 10/23/2012 | 1001 16th Street NW, Washington , D.C.
In-Person Event
This session is for anyone interested in learning compelling, practical, innovative and robust approaches to health care marketing, strategy, research, planning, stakeholder relations, communications, and branding.

10/23/2012 - 10/24/2012 | 300 West Station Square Drive, Pittsburgh , PA
In-Person Event
The goal of this social media boot camp is to help attendees put social media to work in their organizations. Attendees will learn practical tools, techniques and ideas that attendees can use today to create and deploy a social media strategy.

10/23/2012 - 10/24/2012 | 300 West Station Square Drive, Pittsburgh , PA
In-Person Event
The goal of this social media boot camp is to help attendees put social media to work in their organizations. Attendees will learn practical tools, techniques and ideas that attendees can use today to create and deploy a social media strategy.

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 Learn About AMA Certification

 

Become an AMA Professional Certified Marketer with our skill assessment and certification exams.

 

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Call us by phone: (800) AMA - 1150 or click on the button below to send an email.