Conferences, Events & Trainings

As the global leader in marketing knowledge, the American Marketing Association hosts a broad range of conferences, trainings, and virtual events catering to marketers, researchers, and academicians in all stages of their careers. By engaging an international cohort of leading faculty, speakers & instructors, the AMA is able to provide forward thinking content to keep members at the forefront of marketing practice. The AMA uses this wealth of expertise to offer unique corporate training for diverse companies and recognize premier marketers in the field through the Professional Certified Marketer​ program. Use the lists that follow to identify the event that best meets your needs.


Upcoming Conferences, Events & Trainings

1/26/2016 - 1/27/2016 | 8757 Rio San Diego Drive, San Diego , CA
In-Person Event
Learn how to use measurements, analytics and financial discipline to guide the development of more profitable strategies and tactical marketing campaigns.

2/3/2016 - 2/4/2016 | 555 South Alamo Street, San Antonio , TX
In-Person Event
Essentials in B2B Marketing provides insights into the B2B marketing realm, what it is, and its functions – both short term and long term strategies and tactics for improving your performance.

2/7/2016 - 2/9/2016 | 5402 East Lincoln Drive, Scottsdale , AZ
In-Person Event
Insights. Inspirati

2/10/2016 - 2/11/2016 | 1207 South Howard Avenue, Tampa , FL
In-Person Event
Learn how to identify the right influencers, understand the different types of influencers, gain insight on how to engage them and create a customized influencer marketing plan.

2/18/2016 - 2/19/2016 | 8757 Rio San Diego Drive, San Diego , CA
In-Person Event
Using case studies, exercises and best practices, this workshop will explore a new method for creating a differentiated brand promise.

AMA MembersREGISTER NOW Non MembersREGISTER NOW … The lines between SEO and content strategy continue to blur with the rise in mobile and increasingly sophisticated algorithms …

2/25/2016 - 2/26/2016 | 300 East 4th Street, Austin , TX
In-Person Event
Learn how to build strategies using "anything with a pixel" across paid, owned and earned touch points. Discover how to integrate digital with your business goals to deliver maximum business benefits to your organization

2/26/2016 - 2/28/2016 | Las Vegas , NV
2016 Winter AMA Conference Page February 2016, Las Vegas Nevada

3/3/2016 - 3/4/2016 | 205 North Michigan Avenue, 10th Floor, Chicago , IL
In-Person Event
This workshop will focus on how to create and leverage the myriad forms of content to promote businesses, retain customers, influence word of mouth, close the decision gap on prospects and leverage content as a brand differentiator.

3/16/2016 - 3/17/2016 | 1919 Connecticut Ave., NW, Washington , D.C.
In-Person Event
Accomplish your business objectives such as driving revenue growth, improving profit margins, increasing consideration and other meaningful goals through IMC.

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