Philadelpha 76ers' Eric Cole on Sports Marketing, Social Media, and his Favorite Food (VIDEO)

American Marketing Association
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Key Takeaways

Early-career marketers should develop a path based on, not only tactical knowledge, but solid experience.

Eric Cole talks about being a former AMA’er at Ferris State University and how it prepared him for his current position as Manager of Inside Sales for the Philadelphia 76ers.


Eric discusses recruitment and desired skill sets including putting a college career into action with career shadowing and internships.


The AMA's Lauren Watters interviews Eric about these and other topics:


Eric also answers five rapid-fire questions. Learn his favorite food, who his heroes are, and what super power he’d like to have.

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American Marketing Association
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