AMA PCM® Marketing Management

Increase your marketability and grow professionally with your AMA PCM® Marketing Management Certification! 


Test Your Knowledge! 
Take the Free AMA PCM Marketing Management Practice exam​








How Do I Get Started? 

1. LEARN ABOUT THE EXAM

Review the skills you need to know to pass the AMA PCM® Marketing Management certification exam by reviewing the Body of Knowledge​.

2. EVALUATE YOUR SKILLS

Take the free practice exam​ (ama.org login requried) to assess your current marketing management skillset and identify areas of improvement. 

The AMA recommends that you have the following minimum level of education and/or experience before taking the certification exam. While this is not required at this time, you will want to consider these recommendations when deciding if you wish to pursue the PCM Marketing Management certification. 

  • Bachelor’s degree and 4 years of professional marking experience, or 
  • Master’s degree and 2 years of professional marking experience, or 
  • 7 years of professional marketing experience 

3. STUDY FOR THE EXAM
 

While accomplished marketing professionals should have a good grasp of the content in this Body of Knowledge, the exam still requires preparation for most candidates. The AMA recommends the following as a resource for those preparing for the AMA PCM® Marketing Management exam:


4. TAKE THE EXAM

The exam consists of 150 questions and is administered online. You will have three hours to complete the exam. You are permitted to take breaks during the exam, but your time will not stop. 

You must receive an overall score ​of 80% or higher to pass the exam. It is not required that you achieve a specific score in each domain. You will receive your scores immediately after completing the exam, including a breakdown by domain. 

Your registration for the exam will include three exam attempts that must be completed within one year of registration. If you are unsuccessful in passing the exam, you must wait a minimum of 15 days between exam attempts. 

  • $249 for AMA members and $349 for non-members.

5. PROMOTE AND MAINTAIN YOUR CERTIFICATION

Once you have passed the exam and earned your certification, you can proudly display PCM behind your name, showing you have put in the work to master marketing management. You will receive a digital certificate and badge image to display on your social media and to help promote yourself as a PCM. 

In order to remain current in the field of marking management, once you are certified you must maintain your certification through earning and reporting continuing education units (CEUs). You must earn 30 CEUs over your three year certification period, with a minimum of 10 CEUs in each year. Learn more​ about CEUs and recertification.


Resources for AMA PCM® Marketing Management: 


Why Should I Choose AMA PCM Marketing Management Certification? 

Whether you’re a marketing team of one, the leader of a large department or somewhere in-between, you need a full range of skills and knowledge to make the biggest impact in the work you’re doing. 

Prove your marketing toolbox is full of the best equipment by becoming a Professional Certified Marketer® in Marketing Management. This is the pioneer certification from the AMA trusted by hundreds of professionals with a new name that better shows the world your area of expertise. You can complete the training on your own time and the PCM®, Marketing Management is open to any professional serious about becoming a stand-out marketer. 

This certification is based on a Body of Knowledge that covers fundamental marketing topics like planning, strategy, global marketing, ethics, analytics, research, behavior, branding, pricing, distribution, digital and social media marketing, and more. 

PCM® Certification is backed by the American Marketing Association—the largest professional marketing association in the world working to discover the next best practices in the industry. We’ve created and vetted our PCM® programs to make sure you’re equipped with the skills to make a difference in your career. Don’t believe us? Check out these testimonials​

FAQs Still Have Questions? 

No problem. We realize it’s a big commitment to become a PCM® in Marketing Management. Email us at pcm@ama.org

FAQs about AMA Certification 

Already an AMA PCM? Remember to log your CEUs toward recertification. 

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Become a Member
Access our innovative members-only resources and tools to further your marketing practice.
 

 Who Should Register?

 
  • Marketers
  • Managers
  • Directors
  • CMOs
  • Entrepreneurs
 

 Why Should I Register?

 


  • iconKnowledge.gifUnlock your full potential by proving you have the skill to tackle marketing management challenges your business faces.
  • iconAdvancedTraining.gifBoost your knowledge with advanced training from industry experts who understand current and future marketing trends.
  • iconGrowth.gifAdvance your career and increase your marketability by showing you’re a Professional Certified Marketer® who’s serious about marketing.​

  • Resources: AMA PCM® Marketing Management: