Integrate Agile Marketing Into Your Organization
You are facing numerous challenges: increasing competition, lightning-fast evolution and adoption of new technologies, the customer always wanting more and constantly shrinking resources. Simply put, you have to do more with less, but the process of planning and executing marketing campaigns has changed little in decades. Many are now realizing this process needs to change to reflect the dynamic environment that is marketing today.
In this recording of a previously live workshop, you’ll learn how to successfully collaborate and communicate with personnel spanning different teams and vendors throughout your organization, and learn how Agile can help you and your team get more done, quickly adapt to change, and do all this better, smarter and faster.
- 3 hours of on-demand instruction
- Understand the principles, processes and tools that make up Agile marketing
- Develop processes to integrate Agile marketing into your team and organization successfully
- Recognize the importance of how team members think and communicate with each other
- Learn how to gain team members’ confidence in Agile and ensure everyone is working together toward the same goals