The American Marketing Association (AMA) is pleased to announce the appointment of Dr. David W. Stewart as Vice President of Publications (Journals) for a three-year term beginning July 1, 2017. Dave is currently President's Professor of Marketing and Business Law at Loyola Marymount University and Editor-in-Chief of the Journal of Public Policy and Marketing, a publication of the AMA. He has previously served the AMA in various other capacities, including as President of the AMA Academic Council, as Vice President for Finance and a member of the AMA Board of Directors, and as editor of the Journal of Marketing (1999 to 2002). Dave is also a former editor of the Journal of the Academy of Marketing Science (2006 to 2009). He currently serves on the Editorial Review Boards of numerous journals, including the Journal of Marketing, the Journal of the Academy of Marketing Science, the Journal of Advertising, the Journal of Advertising Research, the Journal of Promotion Management, and the Journal of International Advertising, among others.
Dave was the founding chair of AMA’s Consumer Behavior SIG and has served as chair of the AMA Marketing and Society SIG. He is the founding chair of the Marketing Accountability Standards Board (MASB) and has served as President of the Society for Consumer Psychology, as a representative to Council of the American Psychological Association, as a member of the Board of Governors of the Academy of Marketing Science, as Chair of the Section on Statistics in Marketing of the American Statistical Association, as a member of the Policy Board of the Journal of Consumer Research, and as a representative of AMA to the Census Bureau’s Joint Committee of Professional Associations. He has also served as program co-chair for the American Marketing Association Winter Educators’ Conference (1995), the Academy of Marketing Science Marketing Educators’ Conference (2007), and the American Marketing Association’s Doctoral Consortium (1991).
Dave has written extensively about market analysis, marketing research, branding, consumer behavior, marketing communication, market definition and structure, marketing accountability, public policy, and marketing management. He is a recipient of numerous honors and awards, including the American Academy of Advertising Award for Lifetime Contributions to Advertising Research (1998), the Academy of Marketing Science Cutco/Vector Distinguished Marketing Educator Award (2006), the Society for Marketing Advances Elsevier Distinguished Marketing Scholar Award, and the American Marketing Association MASSIG Award for Lifetime Contributions to Marketing and Public Policy (2015). He is a fellow of both the American Psychological Association and the Association for Psychological Science. He has also received best paper awards for papers published in the Journal of Public Policy and Marketing and the Journal of Advertising.