Marketing Research SIG

 

The Marketing Research SIG serves members who have a special interest in the academic study of the field of marketing research. We welcome any AMA member with teaching and/or research responsibilities in marketing research, or just an interest in marketing research to join us. 


Marketing Research Chair:
Tarun Kushwaha
University of North Carolina
Tarun_Kushwaha@kenan-flagler.unc.edu

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Become a Member
Access our innovative members-only resources and tools to further your marketing practice.