The Journal of Marketing bridges the gap between theory and application by providing thought-provoking, in-depth articles on vital aspects of the marketing industry.
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The Journal of Marketing Research delves into the latest thinking in marketing research concepts, methods and applications, from a broad range of scholars.
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The Journal of Public Policy & Marketing is a forum for understanding the nexus of marketing and public policy, with each issue featuring a wide-range of topics, including, but not limited to, ecology, ethics and social responsibility, nutrition and health, regulation and deregulation, security and privacy.
The Journal of International Marketing features scholarly and managerially relevant articles that bridge the gap between theory and practice for marketing scholars and senior- and mid-level marketing positions.
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