Long-time AMA Member, Jan Heide was named a favorite business school professor teaching MBAs by Poets & Quants.
The site quotes Angie Peltzer of the University of Wisconsin Business School as saying, “I came into the MBA program specializing in Brand Management even though I had never taken a marketing class before. Professor Heide is a charismatic and engaging professor who is invested in every student. Not only does he know everyone’s first name by the first class, he chooses a diverse set of cases from an even more diverse set of industries. He challenged me to think about the iron industry and challenged my classmates to think about marketing within the nonprofit sector. He stays connected with his students after the semester, whether it is diving into arctic waters during the polar plunge, or keeping an open door for career advice.”
Heide is has been honored multiple times by the AMA with the Maynard Award and twice with the Stern Award for his research. He has also been honored for his strong journal reviews over the years. He has also been highly active in the AMA-Sheth Foundation Doctoral Consortium.
See the full article at Poets & Quants and learn about the other professors honored.