Associate Editors | Journal of Marketing Research

Wilfred Amaldoss​, Duke University
 
Jonah Berger, University of Pennsylvania

James R. Bettman, Duke University

Eric Bradlow, University of Pennsylvania

Susan Broniarczyk, University of Texas at Austin

Bart BronnenbergUniversity of Tilburg

Randolph Bucklin, University of California, Los Angles

Margaret (Meg) Campbell​, University of Colorado Boulder​

Peter Danaher, Monash University

Marnik Dekimpe, Tilburg University

Preyas Desai​, Duke University

Jean-Pierre Dubé, University of Chicago

Anthony Dukes, University of Southern California
 
Fred Feinberg, University of  Michigan

Jacob Goldenberg, Hebrew University of Jerusalem

Vladas Griskevicius, University of Minnesota
 
Gerald Hä​ubl, University of Alberta 

Jan Heide​, University of Wisconsin–Madison
 
Satish Jayachandran, University of South Carolina
 
P.K. Kannan, University of Maryland

Ajay K. Kohli, Georgia  Institute of Technology

Aradhna KrishnaUniversity of Michigan

V. Kumar, Georgia State University

Juliano Laran, University of Miami

Puneet Manchanda, University of Michigan

Christine Moorman, Duke University

Sridhar Narayanan, Stanford University

Stephen M. Nowlis
, Washington University

Rik Pieters, Tilburg University

Akshay Rao, University of Minnesota
 
Venkatesh Shankar, Texas A&M University

Duncan Simester, Massachusetts Institute of Technology

Deborah Small, University of Pennsylvania

Jan-Benedict Steenkamp, University of North Carolina, Chapel Hill
 
Gerard Tellis, University of Southern California

Christophe Van den Bulte, University of Pennsylvania

Harald van Heerde, Massey University

Peter Verhoef, University of Groningen

Michel Wedel, University of Maryland

Katherine White​, University of British Columbia

Carolyn Yoon, University of Michigan
​​​​​​
Rui (Juliet) Zhu, University of British Columbia​​​​
Become a Member
Access our innovative members-only resources and tools to further your marketing practice.