Research is undergoing a major transformation. That's why the AMA's Annual Marketing Research Conference has a new name and a new focus. With the role of research expanding to include driving strategy and informing critical business decisions, we're bringing together the brightest minds in research for elevated discussions and planning. We'll examine integrating new and existing technologies and methods; the expanding role of research in your organization; the impact of these changes on your career; and the future of research.
The AMA Research and Strategy Summit 2011 will feature client case studies, client-only programming, and lots of opportunities to share your thoughts with peers and industry experts.
Don't miss this premier marketing research event - register today!
Tom DeRuyck, Head of Research Communities, InSites Consulting
Follow us on Twitter: #AMARESEARCH
Complete Conference Program
Agenda at-a- Glance:
Sunday, September 11
5pm - 5:30pm New Attendee Orientation
5:30pm - 7pm Opening Reception
Monday, September 12
8am - 5pm Sessions (General Sessions and Breakouts)
5pm - 6:30pm Networking Reception
Tuesday, September 13
8pm - 10:00pm AMA Afterdark/Social Activity TBD
Wednesday, September 14
8am - 12noon Sessions
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