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The Product Manager's Guide to Cross-Platform Onboarding Experiences

Alex Geer

Onboarding experiences often determine whether or not an app will succeed and generate ROI or retreat to the digital dustbin. For product managers, winning this high-stakes game requires a unique set of strategic and tactical tradeoffs. We want to help you maximize each. In The Product Manager’s Guide to Cross-Platform Onboarding, we explore fielded approaches to capitalizing on every onboarding opportunity and earning the love, referrals, and $$ that result.

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